{"id":3028,"date":"2022-12-15T13:53:32","date_gmt":"2022-12-15T12:53:32","guid":{"rendered":"https:\/\/www.sertzing.com\/hasiera"},"modified":"2025-10-18T05:42:28","modified_gmt":"2025-10-18T03:42:28","slug":"hasiera","status":"publish","type":"page","link":"https:\/\/www.sertzing.com\/eu","title":{"rendered":"Hasiera"},"content":{"rendered":"\n
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Diseinua eta komunikazioa zure arrakastarako<\/h1><\/div>\n\n\n\n

Gune hau zure proiektu profesionalarekin laguntzeko sortu da \u2013izan enpresa, marka komertziala, elkartea, etab.\u2013, diseinu grafikoari eta komunikazioari dagokienez. Gure BLOG<\/a>ean ezagutza eta tresnak dituzu eskura, horri lotutako guztia ikasteko eta hobetzeko. Jarri martxan eta ikusiko dituzu emaitzak.<\/p>\n<\/div>\n<\/div><\/div>\n\n

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Bloga<\/p>

Diseinu eta komunikazioari buruzko azken sarrerak<\/h3><\/div>\n<\/div>\n\n\n\n
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\n\t\t\t\t\t\t\t\t\t\"Kolorearen\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t
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\n\t\t\t\tKolorearen teoria: diseinatzaileentzat funtsezkoa den guztia<\/a>\n\t\t\t<\/h2>\n\t\t\t\t\t\t
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Kolorearen teoria diseinu grafikoaren funtsezko oinarrietako bat da. Koloreek, transmititzen dituzten sentsazioek eta modu eraginkorrean konbinatzeko moduek elkarri…\t\t\t\t<\/div>\n\t\t\t\t\t\t

\n\t\t\t\tIrakurtzen jarraitu \u00bb<\/a>\n\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t
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\n\t\t\t\t\t\t\t\t\t\"Inbound\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t
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\n\t\t\t\tInbound eta Outbound marketina: metodologia bakoitzaren erabilerak, desberdintasunak eta abantailak<\/a>\n\t\t\t<\/h2>\n\t\t\t\t\t\t
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Marketinaren munduan, bi metodologia nabarmentzen dira ikuspegi kontrastagarriagatik: inbound marketina eta outbound marketina. Bi estrategiek bezeroak erakartzea dute…\t\t\t\t<\/div>\n\t\t\t\t\t\t

\n\t\t\t\tIrakurtzen jarraitu \u00bb<\/a>\n\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t
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\n\t\t\t\t\t\t\t\t\t\"Nola\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t
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\n\t\t\t\tNola sortu zure webgunea doan: WordPress eta hasiberrientzako beste aukera batzuk<\/a>\n\t\t\t<\/h2>\n\t\t\t\t\t\t
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Zure proiektua Interneten jarri nahi duzu martxan, baina ez duzu aurrekonturik, ezta ezagutza teknikorik ere? Gaur, zure web…\t\t\t\t<\/div>\n\t\t\t\t\t\t

\n\t\t\t\tIrakurtzen jarraitu \u00bb<\/a>\n\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t
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\n\t\t\t\t\t\t\t\t\t\"Koskatzea\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t
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\n\t\t\t\tKoskatzea (odola, sangradoa) eta segurtasun-marjina diseinu grafikoan; funtsezkoa inprimaketa optimoa izateko<\/a>\n\t\t\t<\/h2>\n\t\t\t\t\t\t
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Diseinu grafikoaren eta inpresio profesionalaren munduan, koskatzea eta segurtasun-marjina bezalako kontzeptu teknikoak menderatzea funtsezkoa da emaitza perfektuak bermatzeko….\t\t\t\t<\/div>\n\t\t\t\t\t\t

\n\t\t\t\tIrakurtzen jarraitu \u00bb<\/a>\n\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t
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\n\t\t\t\t\t\t\t\t\t\"Branding\"\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t
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\n\t\t\t\tBranding: marka boteretsua eraikitzeko gida osoa<\/a>\n\t\t\t<\/h2>\n\t\t\t\t\t\t
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Branding-a logo edo eslogan bat baino askoz gehiago da. Zure markaren esentzia da, bereizten duena eta gogoangarri egiten…\t\t\t\t<\/div>\n\t\t\t\t\t\t

\n\t\t\t\tIrakurtzen jarraitu \u00bb<\/a>\n\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t
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\n\t\t\t\t\t\t\t\t\t\"Logoak\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t
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\n\t\t\t\tLogoei eta haien motei buruzko funtsezko gida (logotipoa, isotipoa, imagotipoa eta isologoa)<\/a>\n\t\t\t<\/h2>\n\t\t\t\t\t\t
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Branding eta diseinu grafikoaren munduan, logoa marka baten identitate bisualaren giltzarria da. Hala ere, logo guztiak ez dira…\t\t\t\t<\/div>\n\t\t\t\t\t\t

\n\t\t\t\tIrakurtzen jarraitu \u00bb<\/a>\n\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t
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\n\t\t\t\t\t\t\t\t\t\"Pantone\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t
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\n\t\t\t\tPantone koloreak eta CMYKra bihurtzea: diseinatzaileentzako gida azkarra<\/a>\n\t\t\t<\/h2>\n\t\t\t\t\t\t
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Diseinu grafikoaren eta inprimaketa profesionalaren mundua koloreen inguruan biratzen da neurri handi batean. Gehien erabiltzen diren bi kolore-sistemak…\t\t\t\t<\/div>\n\t\t\t\t\t\t

\n\t\t\t\tIrakurtzen jarraitu \u00bb<\/a>\n\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t
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\n\t\t\t\t\t\t\t\t\t\"Edukien\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t
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\n\t\t\t\tEdukien marketina: zer da eta nola aplikatzen da<\/a>\n\t\t\t<\/h2>\n\t\t\t\t\t\t
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Edukien marketina eduki baliotsu, garrantzitsu eta koherentearen sorkuntzan eta banaketan oinarritutako marketin-teknika bat da, eta haren helburua da…\t\t\t\t<\/div>\n\t\t\t\t\t\t

\n\t\t\t\tIrakurtzen jarraitu \u00bb<\/a>\n\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t
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\n\t\t\t\t\t\t\t\t\t\"RGB\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t
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\n\t\t\t\tRGB eta CMYK koloreko espazioak: desberdintasunak eta erabilerak diseinu grafikoan<\/a>\n\t\t\t<\/h2>\n\t\t\t\t\t\t
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Diseinu grafikoaren munduan, funtsezkoa da kolore-espazioak behar bezala erabiltzea edozein lan bisualen azken erreprodukzioan emaitza ezin hobeak lortzeko….\t\t\t\t<\/div>\n\t\t\t\t\t\t

\n\t\t\t\tIrakurtzen jarraitu \u00bb<\/a>\n\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n<\/div><\/div>\n\n
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Diseinua eta Komunikazioa<\/p>

Proiektu bat baduzu<\/strong>, jarri martxan<\/h3><\/div>\n<\/div>\n\n\n\n
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<\/div>

Offline diseinua eta komunikazioa<\/h3><\/div>\n\n\n\n

Enpresa, elkarte edo marka komertzial orok material grafiko desberdinak behar ditu, bai barne-funtzionamendurako, bai kanpoan ikusgai izateko. Enpresaren logotipotik produktuen katalogoraino, inprimatutako material oro garrantzitsua da zure xede-publikoarengana modu ezin hobean iristeko eta, hala, zure sektoreko lehiakideen artean nabarmentzeko.<\/p>\n<\/div>\n\n\n\n

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<\/div>

Online diseinua eta komunikazioa<\/h3><\/div>\n\n\n\n

Zure webgune perfektua zure komunitatearen beharretara egokitzen dena da; blog sinple batetik hasi eta erabilgarritasunean, edukian eta estetikan esperientzia ezin hobea eskaintzen duen merkataritza elektronikoraino. Gainera, zuri egokitutako tresna bat izan behar du, erabilerraza, garatutakoan norberak administratu ahal izateko. Beste tresna digital batzuk ere, hala nola posta elektronikoa edo sare sozialak, ezinbestekoak dira zure proiektua hazteko.<\/p>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n

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Gu<\/p>

Laguntza gehiago behar duzu? Ezagutu gaitzazu<\/h3><\/div>\n<\/div>\n\n\n\n
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01<\/p>

Zure proiektuaren azterketa<\/h3><\/div>\n\n\n\n

Elkarrekin aztertuko dugu zure proiektua (enpresa, elkartea, marka, etab.) egungo egoera ulertzeko, dela bide berri bati ekiteko, dela egungo emaitzak hobetzeko. Zure produktua, zerbitzua eta xede-publikoa oinarri hartuta, helburuak ezartzen ditugu eta beharrak ezartzen ditugu diseinu grafikoko materialei, estrategiari eta komunikazio-ekintzei dagokienez.<\/p>\n<\/div>\n\n\n\n

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\"Metodoa<\/figure><\/div>\n<\/div>\n<\/div>\n\n\n\n
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\"Metodoa<\/figure><\/div>\n<\/div>\n\n\n\n
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02<\/p>

Diseinu- eta komunikazio-ekintzak<\/h3><\/div>\n\n\n\n

Ekintzara pasatuko gara. Zure proiektuaren irudia eta komunikazioa ezartzeko eta hobetzeko behar den guztia<\/a> diseinatzen eta kudeatzen dugu. Zure logotipotik zure webgunera, xehetasun bakoitzak balio du zure xede-publikoarengana iristeko eta zure merkatuan modurik onenean lehiatzeko. Prozesu osoan lagun egitean, zurekin batera garatutako kontzeptuak, materialak eta diseinu- eta komunikazio-ekintzak ezagutuko dituzu.<\/p>\n<\/div>\n<\/div>\n\n\n\n

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03<\/p>

Etorkizuna zuk zeuk kudeatzen duzu<\/h3><\/div>\n\n\n\n

Behin behar duzun guztia gauzatuta, zuk aukeratzen duzu nola jarraitu. Zure proiekturako beharrezkoa den guztia elkarrekin egiten jarrai dezakegu, baina zuk zeuk ere zeure bidea egin dezakezu. Hau da, zuretzat sortutako baliabide guztiak eskura dituzu, baita erabilitako tresnekin laguntzea ere. Zure etorkizunik onena satisfaziorik handiena da.<\/p>\n<\/div>\n\n\n\n

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\"Metodoa<\/figure><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"

Diseinua eta komunikazioa zure arrakastarako Gune hau zure proiektu profesionalarekin laguntzeko sortu da \u2013izan enpresa, marka komertziala, elkartea, etab.\u2013, diseinu […]<\/p>\n","protected":false},"author":1,"featured_media":2932,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_uag_custom_page_level_css":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"disabled","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"class_list":["post-3028","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"\nSERTZING | Diseinu grafikoa eta Komunikazioa<\/title>\n<meta name=\"description\" content=\"Gune hau zure proiektuarekin laguntzeko sortu da (enpresa, elkartea, marka komertziala, etab.) diseinu grafikoari eta komunikazioari dagokienez. Gure BLOGean ezagutzak eta tresnak eskaintzen dizkizugu horri lotutako guztia ikasteko eta hobetzeko; eta ezagutzez gain laguntza gehiago behar baduzu, elkarrekin lan egin dezakegu zure proiektuaren helburuak lortzeko.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sertzing.com\/eu\" \/>\n<meta property=\"og:locale\" content=\"eu_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SERTZING | Diseinu grafikoa eta Komunikazioa\" \/>\n<meta property=\"og:description\" content=\"Gune hau zure proiektuarekin laguntzeko sortu da (enpresa, elkartea, marka komertziala, etab.) diseinu grafikoari eta komunikazioari dagokienez. 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