{"id":3083,"date":"2025-03-14T08:00:31","date_gmt":"2025-03-14T07:00:31","guid":{"rendered":"https:\/\/www.sertzing.com\/logoei-eta-haien-motei-buruzko-funtsezko-gida-logotipoa-isotipoa-imagotipoa-eta-isologoa"},"modified":"2025-07-22T14:00:19","modified_gmt":"2025-07-22T12:00:19","slug":"logoei-eta-haien-motei-buruzko-funtsezko-gida-logotipoa-isotipoa-imagotipoa-eta-isologoa","status":"publish","type":"post","link":"https:\/\/www.sertzing.com\/eu\/logoei-eta-haien-motei-buruzko-funtsezko-gida-logotipoa-isotipoa-imagotipoa-eta-isologoa","title":{"rendered":"Logoei eta haien motei buruzko funtsezko gida (logotipoa, isotipoa, imagotipoa eta isologoa)"},"content":{"rendered":"\n

Branding eta diseinu grafikoaren munduan, logoa marka baten identitate bisualaren giltzarria da. Hala ere, logo guztiak ez dira berdinak. Hainbat mota daude, bakoitza bere ezaugarri eta aplikazioekin. Artikulu honetan, lau logo mota nagusiak aztertuko ditugu: logotipoa<\/strong>, isotipoa<\/strong>, imagotipoa <\/strong>eta isologoa<\/strong>. Gainera, sortzeko gomendio teknikoak emango dizkizugu, hala nola formatu bektorialak, kolore-espazioak, Pantone sistemak eta zuri-beltzeko bertsioak erabiltzea.<\/p>\n\n

Zer da logo bat eta zergatik da garrantzitsua?<\/h2>\n\n

Logoa marka, enpresa edo produktu bat irudikatzen duen elementu grafikoa da. Bere funtzio nagusia markaren identitatea eta baloreak modu bisualean transmititzea da, merkatuan bere errekonozimendua eta desberdintzea erraztuz. Logo on bat estetikoki erakargarria izateaz gain, funtzionala, gogoangarria eta euskarri desberdinetara moldagarria da.<\/p>\n\n

Logo motak eta haien ezaugarriak<\/h2>\n\n
\"\"<\/figure>\n\n

1. Logotipoa<\/h3>\n\n

Logotipoa<\/strong> testu hutsez osatutako logo mota bat da. Tipografia pertsonalizatuak edo estilizatuak erabiltzen ditu markaren izena adierazteko. Google, Zara eta Coca-Cola dira adibide oso ezagunak.<\/p>\n\n

Ezaugarri nagusiak:<\/h4>\n\n
    \n
  • Tipografian oinarritzen da.<\/li>\n\n\n\n
  • Izen labur eta gogoangarriak dituzten markentzat aproposa da.<\/li>\n\n\n\n
  • Marka testuaren bidez ezagutzea errazten du.<\/li>\n<\/ul>\n\n

    Gomendioak:<\/h4>\n\n
      \n
    • Aukeratu markaren nortasuna islatzen duen tipografia.<\/li>\n\n\n\n
    • Ziurtatu testua hainbat tamaina eta formatutan irakurtzeko modukoa dela.<\/li>\n<\/ul>\n\n
      \"\"<\/figure>\n\n

      2. Isotipoa<\/h3>\n\n

      Isotipoa<\/strong> logo baten zati ikoniko edo sinbolikoa da, hau da, marka testurik gabe irudikatzen duen grafiko edo irudia. Adibide klasikoak dira Appleren sagarra, Nikeren ikurra edo McDonald’s-en M.<\/p>\n\n

      Ezaugarri nagusiak:<\/h4>\n\n
        \n
      • Ikusmen hutsa da.<\/li>\n\n\n\n
      • Markak aintzatespen-maila handia izatea eskatzen du.<\/li>\n\n\n\n
      • Oso moldakorra da eta ondo funtzionatzen du aplikazio txikietan, hala nola aplikazioen ikonoetan edo favicons-etan.<\/li>\n<\/ul>\n\n

        Gomendioak:<\/h4>\n\n
          \n
        • Isotipo sinplea eta eskalagarria diseinatzen du.<\/li>\n\n\n\n
        • Saihestu tamaina txikian gal daitezkeen xehetasun gehiegi.<\/li>\n<\/ul>\n\n
          \"\"<\/figure>\n\n

          3. Imagotipoa<\/h3>\n\n

          Imagotipoa<\/strong> isotipo (sinbolo) baten eta logotipo (testu) baten arteko konbinazioa da, baina bi elementuak bereizita daude eta modu independentean funtziona dezakete. Adibide ezagunak dira Amazon, Lacoste edo Spotify.<\/p>\n\n

          Ezaugarri nagusiak:<\/h4>\n\n
            \n
          • Malgutasuna eskaintzen du, testua eta ikonoa elkarrekin edo bereiz erabil baitaitezke.<\/li>\n\n\n\n
          • Ezin hobea da irudiaren eta testuaren arteko oreka bilatzen duten markentzat.<\/li>\n\n\n\n
          • Marka hainbat testuingurutan ezagutzea errazten du.<\/li>\n<\/ul>\n\n

            Gomendioak:<\/h4>\n\n
              \n
            • Ziurtatu isotipoak eta logotipoak koherentzia bisuala dutela.<\/li>\n\n\n\n
            • Probatu logoak nola funtzionatzen duen hainbat modutan (horizontalean, bertikalean, etab.).<\/li>\n<\/ul>\n\n
              \"\"<\/figure>\n\n

              4. Isologoa<\/h3>\n\n

              Isologoa<\/strong> imagotipoaren antzekoa da, baina kasu honetan testua eta ikonoa bat eginda daude eta ezin dira bereizi. Burger King, BMW edo Danone dira horietako batzuk.<\/p>\n\n

              Ezaugarri nagusiak:<\/h4>\n\n
                \n
              • Irudi bateratu eta trinkoa sortzen du.<\/li>\n\n\n\n
              • Ez da imagotipoa bezain malgua, elementuak ezin baitira bereizita erabili.<\/li>\n\n\n\n
              • Ezin hobea da ikusizko nortasun sendoa eta kohesionatua bilatzen duten markentzat.<\/li>\n<\/ul>\n\n

                Gomendioak:<\/h4>\n\n
                  \n
                • Diseina ezazu tamaina txikietan ere erraz ezagutzeko moduko isologo bat.<\/li>\n\n\n\n
                • Ziurtatu testuaren eta ikonoaren konbinazioa orekatua eta harmoniatsua dela.<\/li>\n<\/ul>\n\n

                  Logotipoaren, isotipoaren, imagotipoaren eta isologoaren arteko aldeak<\/h2>\n\n

                  Logo mota horien arteko desberdintasun nagusia haien osaeran eta funtzionaltasunean datza:<\/p>\n\n

                    \n
                  • Logotipoa<\/strong> testuan baino ez da oinarritzen.<\/li>\n\n\n\n
                  • Isotipoa<\/strong> erabat grafikoa da.<\/li>\n\n\n\n
                  • Imagotipoak<\/strong> testua eta grafikoa konbinatzen ditu, baina bereiz erabil daitezke.<\/li>\n\n\n\n
                  • Isologoak<\/strong> testua eta grafikoa elementu bereiztezin bakarrean fusionatzen ditu.<\/li>\n<\/ul>\n\n

                    Logoak diseinatzeko gomendio teknikoak<\/h2>\n\n

                    1. Formato bektoriala<\/h3>\n\n

                    Erabili formatu bektorialak EPS<\/strong>, SVG<\/strong> edo AI<\/strong> (Adobe Illustrator) bezalako fitxategi-motetan zure logoa sortzeko. Bektoreei esker, diseinua kalitaterik galdu gabe eskalatu daiteke, eta hori funtsezkoa da hainbat tamaina eta euskarritako aplikazioetarako.<\/p>\n\n

                    2. Kolore-eremuak<\/h3>\n\n

                    Logoaren erabileraren araberako kolore-tarte egokiekin lan egiten du:<\/p>\n\n

                      \n
                    • CMYK:<\/strong> inprimatzeko (liburuxkak, kartelak, packaging, etab.).<\/li>\n\n\n\n
                    • RGB:<\/strong> hedabide digitaletarako (pantailak, sare sozialak, webguneak, etab.).<\/li>\n<\/ul>\n\n

                      3. Pantone sistema<\/h3>\n\n

                      Zure logoa inprimatutako materialetan erabiliko bada, kontuan hartu Pantone koloreak (kolore edo tinta zuzenak) erabiltzea. Sistema honek kolorearen erreprodukzio zehatza eta trinkoa bermatzen du inpresio desberdinetan.<\/p>\n\n

                      4. Zuri-beltzeko bertsioak<\/h3>\n\n

                      Ziurtatu zure logoa zuri-beltzean edo gris-eskalan ondo dabilela. Hori bereziki erabilgarria da ingurune monokromatikoetan erabiltzeko (tinta edo kolore bakarra).<\/p>\n\n

                      5. Moldagarritasuna<\/h3>\n\n

                      Hainbat testuingurutara egokitzeko moduko logoa diseinatu, hala nola sare sozialetara, bisita-txarteletara, publizitate-hesietara eta gehiagotara. Formatu guztietan probatu irakurgarritasuna eta ikusgarritasuna.<\/p>\n\n

                      \n\n

                      Ondorioak<\/h2>\n\n

                      Laburbilduz, logoak lau mota nagusitan sailka daitezke: logotipoa, isotipoa, imagotipoa eta isologoa. Bakoitzak ezaugarri paregabeak ditu eta branding behar ezberdinetara egokitzen da. Logo bat diseinatzean, funtsezkoa da alderdi teknikoak kontuan hartzea, hala nola formatu bektoriala, kolore-espazioak eta moldagarritasuna. Ondo diseinatutako logoak, marka bat irudikatzeaz gain, merkatuan arrakasta izaten eta aintzatesten laguntzen du.<\/p>\n","protected":false},"excerpt":{"rendered":"

                      Branding eta diseinu grafikoaren munduan, logoa marka baten identitate bisualaren giltzarria da. Hala ere, logo guztiak ez dira berdinak. Hainbat […]<\/p>\n","protected":false},"author":1,"featured_media":2961,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[47],"tags":[48,49,52,53,55,57],"class_list":["post-3083","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-diseinu-grafikoa","tag-brandinga","tag-cmyk-eu","tag-logotipoak","tag-marka","tag-pantone-eu","tag-rgb-eu"],"yoast_head":"\nLogoei eta haien motei buruzko funtsezko gida (logotipoa, isotipoa, imagotipoa eta isologoa) | SERTZING<\/title>\n<meta name=\"description\" content=\"Branding eta diseinu grafikoaren munduan, logoa marka baten identitate bisualaren giltzarria da. Hala ere, logo guztiak ez dira berdinak. Hainbat mota\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sertzing.com\/eu\/logoei-eta-haien-motei-buruzko-funtsezko-gida-logotipoa-isotipoa-imagotipoa-eta-isologoa\" \/>\n<meta property=\"og:locale\" content=\"eu_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Logoei eta haien motei buruzko funtsezko gida (logotipoa, isotipoa, imagotipoa eta isologoa) | SERTZING\" \/>\n<meta property=\"og:description\" content=\"Branding eta diseinu grafikoaren munduan, logoa marka baten identitate bisualaren giltzarria da. Hala ere, logo guztiak ez dira berdinak. Hainbat mota\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.sertzing.com\/eu\/logoei-eta-haien-motei-buruzko-funtsezko-gida-logotipoa-isotipoa-imagotipoa-eta-isologoa\" \/>\n<meta property=\"og:site_name\" content=\"SERTZING\" \/>\n<meta property=\"article:published_time\" content=\"2025-03-14T07:00:31+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-07-22T12:00:19+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.sertzing.com\/wp-content\/uploads\/Logotipo-isotipo-imagotipo-isologo_01.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Sertzing\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sertzing\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.sertzing.com\\\/eu\\\/logoei-eta-haien-motei-buruzko-funtsezko-gida-logotipoa-isotipoa-imagotipoa-eta-isologoa#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.sertzing.com\\\/eu\\\/logoei-eta-haien-motei-buruzko-funtsezko-gida-logotipoa-isotipoa-imagotipoa-eta-isologoa\"},\"author\":{\"name\":\"Sertzing\",\"@id\":\"https:\\\/\\\/www.sertzing.com\\\/eu#\\\/schema\\\/person\\\/b70ef6e6cc0c4c4d044d1209a27c1760\"},\"headline\":\"Logoei eta haien motei buruzko funtsezko gida (logotipoa, isotipoa, imagotipoa eta isologoa)\",\"datePublished\":\"2025-03-14T07:00:31+00:00\",\"dateModified\":\"2025-07-22T12:00:19+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.sertzing.com\\\/eu\\\/logoei-eta-haien-motei-buruzko-funtsezko-gida-logotipoa-isotipoa-imagotipoa-eta-isologoa\"},\"wordCount\":637,\"publisher\":{\"@id\":\"https:\\\/\\\/www.sertzing.com\\\/eu#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.sertzing.com\\\/eu\\\/logoei-eta-haien-motei-buruzko-funtsezko-gida-logotipoa-isotipoa-imagotipoa-eta-isologoa#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.sertzing.com\\\/wp-content\\\/uploads\\\/Logotipo-isotipo-imagotipo-isologo_01.jpg\",\"keywords\":[\"Brandinga\",\"CMYK\",\"Logotipoak\",\"Marka\",\"Pantone\",\"RGB\"],\"articleSection\":[\"Diseinu grafikoa\"],\"inLanguage\":\"eu-ES\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.sertzing.com\\\/eu\\\/logoei-eta-haien-motei-buruzko-funtsezko-gida-logotipoa-isotipoa-imagotipoa-eta-isologoa\",\"url\":\"https:\\\/\\\/www.sertzing.com\\\/eu\\\/logoei-eta-haien-motei-buruzko-funtsezko-gida-logotipoa-isotipoa-imagotipoa-eta-isologoa\",\"name\":\"Logoei eta haien motei buruzko funtsezko gida (logotipoa, isotipoa, imagotipoa eta isologoa) | SERTZING\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.sertzing.com\\\/eu#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.sertzing.com\\\/eu\\\/logoei-eta-haien-motei-buruzko-funtsezko-gida-logotipoa-isotipoa-imagotipoa-eta-isologoa#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.sertzing.com\\\/eu\\\/logoei-eta-haien-motei-buruzko-funtsezko-gida-logotipoa-isotipoa-imagotipoa-eta-isologoa#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.sertzing.com\\\/wp-content\\\/uploads\\\/Logotipo-isotipo-imagotipo-isologo_01.jpg\",\"datePublished\":\"2025-03-14T07:00:31+00:00\",\"dateModified\":\"2025-07-22T12:00:19+00:00\",\"description\":\"Branding eta diseinu grafikoaren munduan, logoa marka baten identitate bisualaren giltzarria da. Hala ere, logo guztiak ez dira berdinak. Hainbat mota\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.sertzing.com\\\/eu\\\/logoei-eta-haien-motei-buruzko-funtsezko-gida-logotipoa-isotipoa-imagotipoa-eta-isologoa#breadcrumb\"},\"inLanguage\":\"eu-ES\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.sertzing.com\\\/eu\\\/logoei-eta-haien-motei-buruzko-funtsezko-gida-logotipoa-isotipoa-imagotipoa-eta-isologoa\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"eu-ES\",\"@id\":\"https:\\\/\\\/www.sertzing.com\\\/eu\\\/logoei-eta-haien-motei-buruzko-funtsezko-gida-logotipoa-isotipoa-imagotipoa-eta-isologoa#primaryimage\",\"url\":\"https:\\\/\\\/www.sertzing.com\\\/wp-content\\\/uploads\\\/Logotipo-isotipo-imagotipo-isologo_01.jpg\",\"contentUrl\":\"https:\\\/\\\/www.sertzing.com\\\/wp-content\\\/uploads\\\/Logotipo-isotipo-imagotipo-isologo_01.jpg\",\"width\":1920,\"height\":1080,\"caption\":\"Logoak eta haien motak (logotipoa, isotipoa, imagotipoa eta isologoa)\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.sertzing.com\\\/eu\\\/logoei-eta-haien-motei-buruzko-funtsezko-gida-logotipoa-isotipoa-imagotipoa-eta-isologoa#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/www.sertzing.com\\\/eu\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Logoei eta haien motei buruzko funtsezko gida (logotipoa, isotipoa, imagotipoa eta isologoa)\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.sertzing.com\\\/eu#website\",\"url\":\"https:\\\/\\\/www.sertzing.com\\\/eu\",\"name\":\"Sertzing\",\"description\":\"Diseinu grafikoa eta Komunikazioa\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.sertzing.com\\\/eu#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.sertzing.com\\\/eu?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"eu-ES\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.sertzing.com\\\/eu#organization\",\"name\":\"Sertzing\",\"url\":\"https:\\\/\\\/www.sertzing.com\\\/eu\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"eu-ES\",\"@id\":\"https:\\\/\\\/www.sertzing.com\\\/eu#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.sertzing.com\\\/wp-content\\\/uploads\\\/Sertzing_logo.svg\",\"contentUrl\":\"https:\\\/\\\/www.sertzing.com\\\/wp-content\\\/uploads\\\/Sertzing_logo.svg\",\"caption\":\"Sertzing\"},\"image\":{\"@id\":\"https:\\\/\\\/www.sertzing.com\\\/eu#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.sertzing.com\\\/eu#\\\/schema\\\/person\\\/b70ef6e6cc0c4c4d044d1209a27c1760\",\"name\":\"Sertzing\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"eu-ES\",\"@id\":\"https:\\\/\\\/www.sertzing.com\\\/wp-content\\\/litespeed\\\/avatar\\\/291af37d53b6022f079a12a07ffd32a3.jpg?ver=1776800667\",\"url\":\"https:\\\/\\\/www.sertzing.com\\\/wp-content\\\/litespeed\\\/avatar\\\/291af37d53b6022f079a12a07ffd32a3.jpg?ver=1776800667\",\"contentUrl\":\"https:\\\/\\\/www.sertzing.com\\\/wp-content\\\/litespeed\\\/avatar\\\/291af37d53b6022f079a12a07ffd32a3.jpg?ver=1776800667\",\"caption\":\"Sertzing\"},\"sameAs\":[\"https:\\\/\\\/sertzing.com\"],\"url\":\"https:\\\/\\\/www.sertzing.com\\\/eu\\\/author\\\/sertzing\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Logoei eta haien motei buruzko funtsezko gida (logotipoa, isotipoa, imagotipoa eta isologoa) | SERTZING","description":"Branding eta diseinu grafikoaren munduan, logoa marka baten identitate bisualaren giltzarria da. Hala ere, logo guztiak ez dira berdinak. Hainbat mota","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.sertzing.com\/eu\/logoei-eta-haien-motei-buruzko-funtsezko-gida-logotipoa-isotipoa-imagotipoa-eta-isologoa","og_locale":"eu_ES","og_type":"article","og_title":"Logoei eta haien motei buruzko funtsezko gida (logotipoa, isotipoa, imagotipoa eta isologoa) | SERTZING","og_description":"Branding eta diseinu grafikoaren munduan, logoa marka baten identitate bisualaren giltzarria da. Hala ere, logo guztiak ez dira berdinak. Hainbat mota","og_url":"https:\/\/www.sertzing.com\/eu\/logoei-eta-haien-motei-buruzko-funtsezko-gida-logotipoa-isotipoa-imagotipoa-eta-isologoa","og_site_name":"SERTZING","article_published_time":"2025-03-14T07:00:31+00:00","article_modified_time":"2025-07-22T12:00:19+00:00","og_image":[{"width":1920,"height":1080,"url":"https:\/\/www.sertzing.com\/wp-content\/uploads\/Logotipo-isotipo-imagotipo-isologo_01.jpg","type":"image\/jpeg"}],"author":"Sertzing","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Sertzing","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.sertzing.com\/eu\/logoei-eta-haien-motei-buruzko-funtsezko-gida-logotipoa-isotipoa-imagotipoa-eta-isologoa#article","isPartOf":{"@id":"https:\/\/www.sertzing.com\/eu\/logoei-eta-haien-motei-buruzko-funtsezko-gida-logotipoa-isotipoa-imagotipoa-eta-isologoa"},"author":{"name":"Sertzing","@id":"https:\/\/www.sertzing.com\/eu#\/schema\/person\/b70ef6e6cc0c4c4d044d1209a27c1760"},"headline":"Logoei eta haien motei buruzko funtsezko gida (logotipoa, isotipoa, imagotipoa eta isologoa)","datePublished":"2025-03-14T07:00:31+00:00","dateModified":"2025-07-22T12:00:19+00:00","mainEntityOfPage":{"@id":"https:\/\/www.sertzing.com\/eu\/logoei-eta-haien-motei-buruzko-funtsezko-gida-logotipoa-isotipoa-imagotipoa-eta-isologoa"},"wordCount":637,"publisher":{"@id":"https:\/\/www.sertzing.com\/eu#organization"},"image":{"@id":"https:\/\/www.sertzing.com\/eu\/logoei-eta-haien-motei-buruzko-funtsezko-gida-logotipoa-isotipoa-imagotipoa-eta-isologoa#primaryimage"},"thumbnailUrl":"https:\/\/www.sertzing.com\/wp-content\/uploads\/Logotipo-isotipo-imagotipo-isologo_01.jpg","keywords":["Brandinga","CMYK","Logotipoak","Marka","Pantone","RGB"],"articleSection":["Diseinu grafikoa"],"inLanguage":"eu-ES"},{"@type":"WebPage","@id":"https:\/\/www.sertzing.com\/eu\/logoei-eta-haien-motei-buruzko-funtsezko-gida-logotipoa-isotipoa-imagotipoa-eta-isologoa","url":"https:\/\/www.sertzing.com\/eu\/logoei-eta-haien-motei-buruzko-funtsezko-gida-logotipoa-isotipoa-imagotipoa-eta-isologoa","name":"Logoei eta haien motei buruzko funtsezko gida (logotipoa, isotipoa, imagotipoa eta isologoa) | SERTZING","isPartOf":{"@id":"https:\/\/www.sertzing.com\/eu#website"},"primaryImageOfPage":{"@id":"https:\/\/www.sertzing.com\/eu\/logoei-eta-haien-motei-buruzko-funtsezko-gida-logotipoa-isotipoa-imagotipoa-eta-isologoa#primaryimage"},"image":{"@id":"https:\/\/www.sertzing.com\/eu\/logoei-eta-haien-motei-buruzko-funtsezko-gida-logotipoa-isotipoa-imagotipoa-eta-isologoa#primaryimage"},"thumbnailUrl":"https:\/\/www.sertzing.com\/wp-content\/uploads\/Logotipo-isotipo-imagotipo-isologo_01.jpg","datePublished":"2025-03-14T07:00:31+00:00","dateModified":"2025-07-22T12:00:19+00:00","description":"Branding eta diseinu grafikoaren munduan, logoa marka baten identitate bisualaren giltzarria da. Hala ere, logo guztiak ez dira berdinak. Hainbat mota","breadcrumb":{"@id":"https:\/\/www.sertzing.com\/eu\/logoei-eta-haien-motei-buruzko-funtsezko-gida-logotipoa-isotipoa-imagotipoa-eta-isologoa#breadcrumb"},"inLanguage":"eu-ES","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.sertzing.com\/eu\/logoei-eta-haien-motei-buruzko-funtsezko-gida-logotipoa-isotipoa-imagotipoa-eta-isologoa"]}]},{"@type":"ImageObject","inLanguage":"eu-ES","@id":"https:\/\/www.sertzing.com\/eu\/logoei-eta-haien-motei-buruzko-funtsezko-gida-logotipoa-isotipoa-imagotipoa-eta-isologoa#primaryimage","url":"https:\/\/www.sertzing.com\/wp-content\/uploads\/Logotipo-isotipo-imagotipo-isologo_01.jpg","contentUrl":"https:\/\/www.sertzing.com\/wp-content\/uploads\/Logotipo-isotipo-imagotipo-isologo_01.jpg","width":1920,"height":1080,"caption":"Logoak eta haien motak (logotipoa, isotipoa, imagotipoa eta isologoa)"},{"@type":"BreadcrumbList","@id":"https:\/\/www.sertzing.com\/eu\/logoei-eta-haien-motei-buruzko-funtsezko-gida-logotipoa-isotipoa-imagotipoa-eta-isologoa#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/www.sertzing.com\/eu"},{"@type":"ListItem","position":2,"name":"Logoei eta haien motei buruzko funtsezko gida (logotipoa, isotipoa, imagotipoa eta isologoa)"}]},{"@type":"WebSite","@id":"https:\/\/www.sertzing.com\/eu#website","url":"https:\/\/www.sertzing.com\/eu","name":"Sertzing","description":"Diseinu grafikoa eta Komunikazioa","publisher":{"@id":"https:\/\/www.sertzing.com\/eu#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.sertzing.com\/eu?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"eu-ES"},{"@type":"Organization","@id":"https:\/\/www.sertzing.com\/eu#organization","name":"Sertzing","url":"https:\/\/www.sertzing.com\/eu","logo":{"@type":"ImageObject","inLanguage":"eu-ES","@id":"https:\/\/www.sertzing.com\/eu#\/schema\/logo\/image\/","url":"https:\/\/www.sertzing.com\/wp-content\/uploads\/Sertzing_logo.svg","contentUrl":"https:\/\/www.sertzing.com\/wp-content\/uploads\/Sertzing_logo.svg","caption":"Sertzing"},"image":{"@id":"https:\/\/www.sertzing.com\/eu#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.sertzing.com\/eu#\/schema\/person\/b70ef6e6cc0c4c4d044d1209a27c1760","name":"Sertzing","image":{"@type":"ImageObject","inLanguage":"eu-ES","@id":"https:\/\/www.sertzing.com\/wp-content\/litespeed\/avatar\/291af37d53b6022f079a12a07ffd32a3.jpg?ver=1776800667","url":"https:\/\/www.sertzing.com\/wp-content\/litespeed\/avatar\/291af37d53b6022f079a12a07ffd32a3.jpg?ver=1776800667","contentUrl":"https:\/\/www.sertzing.com\/wp-content\/litespeed\/avatar\/291af37d53b6022f079a12a07ffd32a3.jpg?ver=1776800667","caption":"Sertzing"},"sameAs":["https:\/\/sertzing.com"],"url":"https:\/\/www.sertzing.com\/eu\/author\/sertzing"}]}},"spectra_custom_meta":{"_pingme":["1"],"_encloseme":["1"],"_yoast_wpseo_primary_category":["5"],"ast-main-header-display":[""],"ast-hfb-above-header-display":[""],"ast-hfb-below-header-display":[""],"ast-hfb-mobile-header-display":[""],"adv-header-id-meta":[""],"footer-sml-layout":[""],"stick-header-meta":[""],"header-main-stick-meta":[""],"header-above-stick-meta":[""],"header-below-stick-meta":[""],"site-post-title":[""],"site-sidebar-layout":["default"],"site-content-layout":[""],"ast-featured-img":[""],"ast-breadcrumbs-content":[""],"theme-transparent-header-meta":[""],"ast-banner-title-visibility":[""],"ast-global-header-display":[""],"ast-site-content-layout":["default"],"site-content-style":["default"],"site-sidebar-style":["default"],"_top_nav_excluded":[""],"_cms_nav_minihome":[""],"_thumbnail_id":["2961"],"_last_translation_edit_mode":["translation-editor"],"_wpml_word_count":["919"],"astra_style_timestamp_css":["1773997622"],"_yoast_wpseo_is_cornerstone":["1"],"cmplz_hide_cookiebanner":[""],"_edit_lock":["1751975922:1"],"_yoast_wpseo_focuskw":["Logoak eta haien mota ezberdinak"],"_uag_css_file_name":["uag-css-3083.css"],"_cmplz_scanned_post":["1"],"_uagb_previous_block_counts":["a:90:{s:21:\"uagb\/advanced-heading\";i:0;s:15:\"uagb\/blockquote\";i:0;s:12:\"uagb\/buttons\";i:0;s:18:\"uagb\/buttons-child\";i:0;s:19:\"uagb\/call-to-action\";i:0;s:15:\"uagb\/cf7-styler\";i:0;s:11:\"uagb\/column\";i:0;s:12:\"uagb\/columns\";i:0;s:14:\"uagb\/container\";i:0;s:21:\"uagb\/content-timeline\";i:0;s:27:\"uagb\/content-timeline-child\";i:0;s:14:\"uagb\/countdown\";i:0;s:12:\"uagb\/counter\";i:0;s:8:\"uagb\/faq\";i:0;s:14:\"uagb\/faq-child\";i:0;s:10:\"uagb\/forms\";i:0;s:17:\"uagb\/forms-accept\";i:0;s:19:\"uagb\/forms-checkbox\";i:0;s:15:\"uagb\/forms-date\";i:0;s:16:\"uagb\/forms-email\";i:0;s:17:\"uagb\/forms-hidden\";i:0;s:15:\"uagb\/forms-name\";i:0;s:16:\"uagb\/forms-phone\";i:0;s:16:\"uagb\/forms-radio\";i:0;s:17:\"uagb\/forms-select\";i:0;s:19:\"uagb\/forms-textarea\";i:0;s:17:\"uagb\/forms-toggle\";i:0;s:14:\"uagb\/forms-url\";i:0;s:14:\"uagb\/gf-styler\";i:0;s:15:\"uagb\/google-map\";i:0;s:11:\"uagb\/how-to\";i:0;s:16:\"uagb\/how-to-step\";i:0;s:9:\"uagb\/icon\";i:0;s:14:\"uagb\/icon-list\";i:0;s:20:\"uagb\/icon-list-child\";i:0;s:10:\"uagb\/image\";i:0;s:18:\"uagb\/image-gallery\";i:0;s:13:\"uagb\/info-box\";i:0;s:18:\"uagb\/inline-notice\";i:0;s:11:\"uagb\/lottie\";i:0;s:21:\"uagb\/marketing-button\";i:0;s:10:\"uagb\/modal\";i:0;s:18:\"uagb\/popup-builder\";i:0;s:16:\"uagb\/post-button\";i:0;s:18:\"uagb\/post-carousel\";i:0;s:17:\"uagb\/post-excerpt\";i:0;s:14:\"uagb\/post-grid\";i:0;s:15:\"uagb\/post-image\";i:0;s:17:\"uagb\/post-masonry\";i:0;s:14:\"uagb\/post-meta\";i:0;s:18:\"uagb\/post-taxonomy\";i:0;s:18:\"uagb\/post-timeline\";i:0;s:15:\"uagb\/post-title\";i:0;s:20:\"uagb\/restaurant-menu\";i:0;s:26:\"uagb\/restaurant-menu-child\";i:0;s:11:\"uagb\/review\";i:0;s:12:\"uagb\/section\";i:0;s:14:\"uagb\/separator\";i:0;s:11:\"uagb\/slider\";i:0;s:17:\"uagb\/slider-child\";i:0;s:17:\"uagb\/social-share\";i:0;s:23:\"uagb\/social-share-child\";i:0;s:16:\"uagb\/star-rating\";i:0;s:23:\"uagb\/sure-cart-checkout\";i:0;s:22:\"uagb\/sure-cart-product\";i:0;s:15:\"uagb\/sure-forms\";i:0;s:22:\"uagb\/table-of-contents\";i:0;s:9:\"uagb\/tabs\";i:0;s:15:\"uagb\/tabs-child\";i:0;s:18:\"uagb\/taxonomy-list\";i:0;s:9:\"uagb\/team\";i:0;s:16:\"uagb\/testimonial\";i:0;s:14:\"uagb\/wp-search\";i:0;s:19:\"uagb\/instagram-feed\";i:0;s:10:\"uagb\/login\";i:0;s:17:\"uagb\/loop-builder\";i:0;s:18:\"uagb\/loop-category\";i:0;s:20:\"uagb\/loop-pagination\";i:0;s:15:\"uagb\/loop-reset\";i:0;s:16:\"uagb\/loop-search\";i:0;s:14:\"uagb\/loop-sort\";i:0;s:17:\"uagb\/loop-wrapper\";i:0;s:13:\"uagb\/register\";i:0;s:19:\"uagb\/register-email\";i:0;s:24:\"uagb\/register-first-name\";i:0;s:23:\"uagb\/register-last-name\";i:0;s:22:\"uagb\/register-password\";i:0;s:30:\"uagb\/register-reenter-password\";i:0;s:19:\"uagb\/register-terms\";i:0;s:22:\"uagb\/register-username\";i:0;}"],"_uag_page_assets":["a:9:{s:3:\"css\";s:2486:\".uag-blocks-common-selector{z-index:var(--z-index-desktop) !important}@media(max-width: 976px){.uag-blocks-common-selector{z-index:var(--z-index-tablet) !important}}@media(max-width: 767px){.uag-blocks-common-selector{z-index:var(--z-index-mobile) !important}}.wp-block-uagb-advanced-heading h1,.wp-block-uagb-advanced-heading h2,.wp-block-uagb-advanced-heading h3,.wp-block-uagb-advanced-heading h4,.wp-block-uagb-advanced-heading h5,.wp-block-uagb-advanced-heading h6,.wp-block-uagb-advanced-heading p,.wp-block-uagb-advanced-heading div{word-break:break-word}.wp-block-uagb-advanced-heading .uagb-heading-text{margin:0}.wp-block-uagb-advanced-heading .uagb-desc-text{margin:0}.wp-block-uagb-advanced-heading .uagb-separator{font-size:0;border-top-style:solid;display:inline-block;margin:0 0 10px 0}.wp-block-uagb-advanced-heading .uagb-highlight{color:#f78a0c;border:0;transition:all .3s ease}.uag-highlight-toolbar{border-left:0;border-top:0;border-bottom:0;border-radius:0;border-right-color:#1e1e1e}.uag-highlight-toolbar .components-button{border-radius:0;outline:none}.uag-highlight-toolbar .components-button.is-primary{color:#fff}.wp-block-uagb-advanced-heading.uagb-block-df2634cc.wp-block-uagb-advanced-heading .uagb-desc-text{margin-bottom: 15px;}.wp-block-uagb-advanced-heading.uagb-block-df2634cc.wp-block-uagb-advanced-heading .uagb-highlight{font-style: normal;font-weight: Default;background: #007cba;color: #fff;-webkit-text-fill-color: #fff;}.wp-block-uagb-advanced-heading.uagb-block-df2634cc.wp-block-uagb-advanced-heading .uagb-highlight::-moz-selection{color: #fff;background: #007cba;-webkit-text-fill-color: #fff;}.wp-block-uagb-advanced-heading.uagb-block-df2634cc.wp-block-uagb-advanced-heading .uagb-highlight::selection{color: #fff;background: #007cba;-webkit-text-fill-color: #fff;}.wp-block-uagb-advanced-heading.uagb-block-5fc1680b.wp-block-uagb-advanced-heading .uagb-desc-text{margin-bottom: 15px;}.wp-block-uagb-advanced-heading.uagb-block-5fc1680b.wp-block-uagb-advanced-heading .uagb-highlight{font-style: normal;font-weight: Default;background: #007cba;color: #fff;-webkit-text-fill-color: #fff;}.wp-block-uagb-advanced-heading.uagb-block-5fc1680b.wp-block-uagb-advanced-heading .uagb-highlight::-moz-selection{color: #fff;background: #007cba;-webkit-text-fill-color: #fff;}.wp-block-uagb-advanced-heading.uagb-block-5fc1680b.wp-block-uagb-advanced-heading .uagb-highlight::selection{color: #fff;background: #007cba;-webkit-text-fill-color: #fff;}\";s:2:\"js\";s:0:\"\";s:18:\"current_block_list\";a:8:{i:0;s:14:\"core\/paragraph\";i:1;s:12:\"core\/heading\";i:2;s:10:\"core\/image\";i:3;s:9:\"core\/list\";i:4;s:14:\"core\/list-item\";i:5;s:14:\"core\/separator\";i:6;s:21:\"uagb\/advanced-heading\";i:7;s:17:\"core\/latest-posts\";}s:8:\"uag_flag\";b:1;s:11:\"uag_version\";s:10:\"1776892232\";s:6:\"gfonts\";a:0:{}s:10:\"gfonts_url\";s:0:\"\";s:12:\"gfonts_files\";a:0:{}s:14:\"uag_faq_layout\";b:0;}"]},"uagb_featured_image_src":{"full":["https:\/\/www.sertzing.com\/wp-content\/uploads\/Logotipo-isotipo-imagotipo-isologo_01.jpg",1920,1080,false],"thumbnail":["https:\/\/www.sertzing.com\/wp-content\/uploads\/Logotipo-isotipo-imagotipo-isologo_01-150x150.jpg",150,150,true],"medium":["https:\/\/www.sertzing.com\/wp-content\/uploads\/Logotipo-isotipo-imagotipo-isologo_01-300x169.jpg",300,169,true],"medium_large":["https:\/\/www.sertzing.com\/wp-content\/uploads\/Logotipo-isotipo-imagotipo-isologo_01-768x432.jpg",768,432,true],"large":["https:\/\/www.sertzing.com\/wp-content\/uploads\/Logotipo-isotipo-imagotipo-isologo_01-1024x576.jpg",1024,576,true],"1536x1536":["https:\/\/www.sertzing.com\/wp-content\/uploads\/Logotipo-isotipo-imagotipo-isologo_01-1536x864.jpg",1536,864,true],"2048x2048":["https:\/\/www.sertzing.com\/wp-content\/uploads\/Logotipo-isotipo-imagotipo-isologo_01.jpg",1920,1080,false],"woocommerce_thumbnail":["https:\/\/www.sertzing.com\/wp-content\/uploads\/Logotipo-isotipo-imagotipo-isologo_01-300x300.jpg",300,300,true],"woocommerce_single":["https:\/\/www.sertzing.com\/wp-content\/uploads\/Logotipo-isotipo-imagotipo-isologo_01-600x338.jpg",600,338,true],"woocommerce_gallery_thumbnail":["https:\/\/www.sertzing.com\/wp-content\/uploads\/Logotipo-isotipo-imagotipo-isologo_01-100x100.jpg",100,100,true]},"uagb_author_info":{"display_name":"Sertzing","author_link":"https:\/\/www.sertzing.com\/eu\/author\/sertzing"},"uagb_comment_info":0,"uagb_excerpt":"Branding eta diseinu grafikoaren munduan, logoa marka baten identitate bisualaren giltzarria da. Hala ere, logo guztiak ez dira berdinak. Hainbat […]","_links":{"self":[{"href":"https:\/\/www.sertzing.com\/eu\/wp-json\/wp\/v2\/posts\/3083","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sertzing.com\/eu\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.sertzing.com\/eu\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.sertzing.com\/eu\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sertzing.com\/eu\/wp-json\/wp\/v2\/comments?post=3083"}],"version-history":[{"count":3,"href":"https:\/\/www.sertzing.com\/eu\/wp-json\/wp\/v2\/posts\/3083\/revisions"}],"predecessor-version":[{"id":3089,"href":"https:\/\/www.sertzing.com\/eu\/wp-json\/wp\/v2\/posts\/3083\/revisions\/3089"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sertzing.com\/eu\/wp-json\/wp\/v2\/media\/2961"}],"wp:attachment":[{"href":"https:\/\/www.sertzing.com\/eu\/wp-json\/wp\/v2\/media?parent=3083"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.sertzing.com\/eu\/wp-json\/wp\/v2\/categories?post=3083"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.sertzing.com\/eu\/wp-json\/wp\/v2\/tags?post=3083"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}